{"id":8877204701412,"title":"Hugo Blue Runner Rug","handle":"hugo-blue-runner-rug","description":"\u003cp\u003eClean lines meet subtle softness in the Hugo collection. This contemporary rug series is defined by its rounded-corner rectangle shape and generously sculpted border, giving it a tailored yet fluid silhouette. Hand-tufted in India from a premium blend of 80% wool and 20% viscose, Hugo offers a gently reflective finish that adds a soft sheen and elevated texture underfoot.\u003c\/p\u003e\n\u003cp\u003eAvailable in a vibrant yet understated palette, Hugo brings richness and warmth to interiors while maintaining a refined sense of balance.\u003c\/p\u003e\n\u003cp\u003eWhether grounding a room or adding a quiet statement, Hugo's graceful form and subtle lustre offer a modern take on classic design.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMaterial: 80% Wool, 20% Viscose\u003c\/li\u003e\n\u003cli\u003eConstruction: Hand Tufted\u003c\/li\u003e\n\u003cli\u003ePile Height: 13mm\u003c\/li\u003e\n\u003cli\u003eOrigin: Made in India\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","published_at":"2026-01-07T00:24:02+11:00","created_at":"2026-01-07T00:24:02+11:00","vendor":"Rug Culture","type":"Hugo","tags":["13mm","20% viscose","80% wool","Added October 2025","Colour_Blue","hand tufted","india","Material_Viscose","Material_Wool","non-designer-rug","not-on-floori","Origin_India","Pattern_Solid","Rug-Home-Not-Active","Shape_Runner","Style_Modern","Title_Runner"],"price":34900,"price_min":34900,"price_max":44900,"available":true,"price_varies":true,"compare_at_price":49900,"compare_at_price_min":49900,"compare_at_price_max":59900,"compare_at_price_varies":true,"variants":[{"id":47417562366180,"title":"300x80cm","option1":"300x80cm","option2":null,"option3":null,"sku":"HUGO-BLUE-300X80","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hugo Blue Runner Rug - 300x80cm","public_title":"300x80cm","options":["300x80cm"],"price":34900,"weight":8000,"compare_at_price":49900,"inventory_quantity":19,"inventory_management":"shopify","inventory_policy":"deny","barcode":"9361536006807","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":47417562398948,"title":"400x80cm","option1":"400x80cm","option2":null,"option3":null,"sku":"HUGO-BLUE-400X80","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hugo Blue Runner Rug - 400x80cm","public_title":"400x80cm","options":["400x80cm"],"price":44900,"weight":10000,"compare_at_price":59900,"inventory_quantity":20,"inventory_management":"shopify","inventory_policy":"deny","barcode":"9361536006814","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_1_bb57d601-c310-4ab6-ae41-58a5564b04f8.jpg?v=1767705845","\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_80911a3a-aad5-4c4b-8c16-bd745f382254.jpg?v=1767705845","\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_2_d3ae9f49-8791-4082-b0dc-14b52851c264.jpg?v=1767705845","\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_3_ec1fe11c-a258-47a6-9042-1732f7e7de64.jpg?v=1767705845","\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_4_091ba63b-d252-4e64-8df1-dcb08a6f56d5.jpg?v=1767705845","\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_5_d2f38542-5a2f-473b-bbc0-b217a54f2db7.jpg?v=1767705845","\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_6_7ea32bab-be42-42fa-b29f-c928f4e12cfc.jpg?v=1767705845"],"featured_image":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_1_bb57d601-c310-4ab6-ae41-58a5564b04f8.jpg?v=1767705845","options":["Size"],"media":[{"alt":null,"id":68031049040100,"position":1,"preview_image":{"aspect_ratio":0.291,"height":1000,"width":291,"src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_1_bb57d601-c310-4ab6-ae41-58a5564b04f8.jpg?v=1767705845"},"aspect_ratio":0.291,"height":1000,"media_type":"image","src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_1_bb57d601-c310-4ab6-ae41-58a5564b04f8.jpg?v=1767705845","width":291},{"alt":null,"id":68031049072868,"position":2,"preview_image":{"aspect_ratio":0.667,"height":1000,"width":667,"src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_80911a3a-aad5-4c4b-8c16-bd745f382254.jpg?v=1767705845"},"aspect_ratio":0.667,"height":1000,"media_type":"image","src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_80911a3a-aad5-4c4b-8c16-bd745f382254.jpg?v=1767705845","width":667},{"alt":null,"id":68031049105636,"position":3,"preview_image":{"aspect_ratio":0.667,"height":1000,"width":667,"src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_2_d3ae9f49-8791-4082-b0dc-14b52851c264.jpg?v=1767705845"},"aspect_ratio":0.667,"height":1000,"media_type":"image","src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_2_d3ae9f49-8791-4082-b0dc-14b52851c264.jpg?v=1767705845","width":667},{"alt":null,"id":68031049138404,"position":4,"preview_image":{"aspect_ratio":0.667,"height":1000,"width":667,"src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_3_ec1fe11c-a258-47a6-9042-1732f7e7de64.jpg?v=1767705845"},"aspect_ratio":0.667,"height":1000,"media_type":"image","src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_3_ec1fe11c-a258-47a6-9042-1732f7e7de64.jpg?v=1767705845","width":667},{"alt":null,"id":68031049171172,"position":5,"preview_image":{"aspect_ratio":0.667,"height":1000,"width":667,"src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_4_091ba63b-d252-4e64-8df1-dcb08a6f56d5.jpg?v=1767705845"},"aspect_ratio":0.667,"height":1000,"media_type":"image","src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_4_091ba63b-d252-4e64-8df1-dcb08a6f56d5.jpg?v=1767705845","width":667},{"alt":null,"id":68031049203940,"position":6,"preview_image":{"aspect_ratio":0.667,"height":1000,"width":667,"src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_5_d2f38542-5a2f-473b-bbc0-b217a54f2db7.jpg?v=1767705845"},"aspect_ratio":0.667,"height":1000,"media_type":"image","src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_5_d2f38542-5a2f-473b-bbc0-b217a54f2db7.jpg?v=1767705845","width":667},{"alt":null,"id":68031049236708,"position":7,"preview_image":{"aspect_ratio":0.667,"height":1000,"width":667,"src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_6_7ea32bab-be42-42fa-b29f-c928f4e12cfc.jpg?v=1767705845"},"aspect_ratio":0.667,"height":1000,"media_type":"image","src":"\/\/rughome.com.au\/cdn\/shop\/files\/HUGO-BLUE-RU_6_7ea32bab-be42-42fa-b29f-c928f4e12cfc.jpg?v=1767705845","width":667}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003eClean lines meet subtle softness in the Hugo collection. This contemporary rug series is defined by its rounded-corner rectangle shape and generously sculpted border, giving it a tailored yet fluid silhouette. Hand-tufted in India from a premium blend of 80% wool and 20% viscose, Hugo offers a gently reflective finish that adds a soft sheen and elevated texture underfoot.\u003c\/p\u003e\n\u003cp\u003eAvailable in a vibrant yet understated palette, Hugo brings richness and warmth to interiors while maintaining a refined sense of balance.\u003c\/p\u003e\n\u003cp\u003eWhether grounding a room or adding a quiet statement, Hugo's graceful form and subtle lustre offer a modern take on classic design.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMaterial: 80% Wool, 20% Viscose\u003c\/li\u003e\n\u003cli\u003eConstruction: Hand Tufted\u003c\/li\u003e\n\u003cli\u003ePile Height: 13mm\u003c\/li\u003e\n\u003cli\u003eOrigin: Made in India\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e"}